Santorelli Family

We are a family company founded on values passed down through generations.
Our history begins in Comiziano, in the province of Naples in 1925.
Today, we are leaders in Europe and
one of the main global players in the business of cherries for industrial consumption.

"It doesn't matter how difficult it is, what matters is that it's possible."

"Pietro Santorelli"

Michele Santorelli

General Manager, Kuminiano Fruit

Born in 1976 in Nola, Naples, Michele Santorelli currently resides in Plovdiv, Bulgaria.
He graduated from high school in 1994. Subsequently, he studied languages in Montreal, Canada.
His professional career began in 1994in the family business, Santorelli Italia, as operational director.
In 2012 he was appointed CEO of Kuminiano Fruit, and of Sirio BG, a Santorelli group company.
He is currently a member of the "Business for Plovdiv" Association, CEO of the "Creators of Hope" charitable fund and a member of the board of directors of the "Neprimirimite" field hockey team for disabled children.
Throughout his career, he has received numerous awards for his commitment and contribution, embodying the values of integrity, social responsibility and excellence: in October 2020 he received a certificate of appreciation from the Holy Metropolis of Plovdiv. Was awarded as a "Farmer of the Year in the Trakia Region" in 2010 and 2022 years. In November 2022 was awarded the order "Holy Apostle Erm" by the Holy Metropolis of Plovdiv. In 2023 received the title "Carrier of goodness of the Year".

Giovanni Santorelli

General Manager, Santorelli Group

Giovanni was born in 1978 in Nola, province of Naples.
He graduated in law at the Telematic University of Pegaso.
His professional career as an entrepreneur in the food sector began in 2000 as the sole director and general manager of the Santorelli Group company in Italy.
He is qualified as RAC for agents and sales representatives according to Law No. 204 of 03.05.1985.
In 2019, he was elected Majority Councillor of the Comiziano Municipality (Naples) with responsibility and advisory mandate in Public Works, a role he continues to fulfill after his second electoral term.
In 2022, he joined as a board member of Ente d'Ambito ATO3, responsible for plant engineering.

Roberto Santorelli

General Manager, SANTORELLI

Roberto Santorelli was born in 1981 in Nola, in the province of Naples.

He graduated in Economics and Commerce from LUISS Guido Carli University in Rome. From 2015 to 2017, he participated in the Training Program by ELITE of the London Stock Exchange Group. This initiative allowed him to improve the growth and development of Kuminiano Fruit, certificating it as an ELITE company.

His professional career started in 2005 as Responsible for Administration, Finance and Control of Santorelli Italy. He moved to Bulgaria in 2009, when he was nominated Responsible for Administration, Finance, and Control of Kuminiano Fruit, a Santorelli Group company located in Katunitsa (Plovdiv). Since 2012, he has been the CEO of Santorelli Group.

Currently, he has served as the President of Confindustria Bulgaria since May 2021, a Member of the General Council of Confindustria Est Europe in Rome, a Member of the Management Board of the Confederation of Employers and Industrialists in Bulgaria, and since March 2023, a Member of the Management Board of the Italian Chamber of Commerce in Bulgaria. Since February 2024, he is also a Member of The Management Board of the University of Food Technology in Plovdiv.

He has been awarded the Order of the Star of Italy by the President of the Italian Republic and the Order pro Merito Melitensi by the Sovereign Order of Malta.

History

Fruit of passion and values that have been passed down through generations.

2022

Circular economy.

Our circular economy policy is based on caring for the land, raising bees for pollination in our orchards, and using 100% of the produced fruit, including pits and branches from pruning, for steam production used in our manufacturing processes.

2018

Farm to Fork Strategy

Start the production of dried plums, candied cherries, and other own-brand and private label finished products.

2016

Acquisition of the Kochevo Plant

A frozen fruit production company in Bulgaria was founded.

2014

Frozen Fruit Market

The company invests in frozen fruit production by starting a freezing line at the Katunitsa plant.

2013

D'Agen Plums

Establishment of the first technologically advanced plantation of D'Agen plum varieties in Bulgaria.

2008

Product Diversification

Diversification of production with the drying of plums.

2007

Upstream Vertical Integration

The first Santorelli plantation in Bulgaria for cherry cultivation was established.

2006

Michele, Giovanni, and Roberto Leading the Company.

The new generation takes over the management of the company.

2005

Construction of the Tufino Plant (Naples)

Start cherries processing in Tufino, Italy.

2001

Product Range Expansion

With increased production capacity at the Katunitsa plant, the processing of fresh cherries into alcohol and the production of cherries for fruit cocktail commence.

2000

Acquisition of the Katunitsa Plant

With the acquisition of the Katunitsa plant, the transformation of cherries in Bulgaria begins under Pietro's management.

1999

Pietro and the Generational Decision

With the arrival of the third generation, Pietro decided to move forward alone with his sons.

1990

Bulgaria

The cherry harvest in Italy and Spain was so poor that it led Pietro to travel to Bulgaria to purchase fresh cherries to be shipped to Italy for processing.

1973

Cherries for Fruit Cocktail

The production of cherries for fruit cocktail begins, destined for canning companies.

1972

Domenico and Pietro Leading the Company

The company is transferred to the sons Antonio, Domenico, Severino, and Pietro.

1965

America

Entry into the American market.

1962

Innovation in Cherry Processing

The first machines for mechanical cherry pitting are installed.

1960

Entrepreneurial Choice

A strategic decision: the hazelnut processing line is discontinued, and resources are focused on cherry processing. Additionally, the adjacent plant next to the family home is expanded.

1952

Processing of cherries

Processing of cherries in brine begins, such as the cherries being pitted by hand.

1950

Product Diversification

Starting the commerce with cherries in brine for the confectioners.

1925

Casa Santorelli

Michele Santorelli and his wife Filomena start processing hazelnuts in the family courtyard in Comiziano, in the province of Naples. The sorted, sized, and shelled hazelnuts are also exported to Germany and USA.

Certifications

Our guarantee of quality and professionalism, certified to offer the best to our customers while safeguarding the environment and the communities in which we operate.